Websites for electricians
The homeowner with a breaker that keeps tripping wants your number now. The one pricing an EV charger or a panel upgrade wants to see your work first. The framework is built for both.
$59 one-time setup, then $99/mo. for 12 mo. or $169/mo. with no commitment. No sales calls.
Nobody hires an unlicensed electrician on purpose. A visitor looks for a few things before they call, and the framework puts each one where they expect to find it.
The first question on any electrical job, answered in the trust strip directly under the hero: four badges in your own words.
Panel upgrades, charger circuits and rewiring are the jobs where a homeowner asks about permits and inspections. Say how you handle them in a badge, a differentiator or an FAQ answer, in your own words.
Four service cards with a photo, a name and a short description: panels, EV chargers, rewiring, generators. A visitor confirms you do their job before they scroll any further.
The service area section names six cities you serve, with a line inviting anyone on the edge of it to call and ask.
A phone button in the navigation, another in the hero, and a Call Now pill pinned to the bottom right of every screen, on desktop and on a phone.
Eight photos of your work, an about section with your founding year, eight reasons to choose you, and seven FAQs in your own words.
Everything below is example wording to show what goes where, written for Brightside Electric, a made-up Phoenix electrical contractor that is not a client. Nothing here is a claim about a real business. You enter your own details on the online form, and you can change any of them later.
Four short badges directly under the hero. For an electrician, you might enter: Licensed and insured. Permits on every job. Upfront pricing. Workmanship warranty.
![The top of the framework: a navigation bar with [Business Name], a Call Now button and links to Services, Gallery, About, FAQ and Contact, over a full-width photo with [Client Eyebrow Text], [Client H1 Headline] and two Call Now buttons, and a round Call Now button at the bottom right.](assets/img/framework-01-hero.jpg)
![The trust strip: four short items, shown here as [Badge 1], [Badge 2], [Warranty] and [Years in Business].](assets/img/framework-02-badges.jpg)
The hero, then the trust strip before personalization. The four brackets become your four badges.
A headline, a one-line promise and four cards, each with a photo, a name and a short description, then a Call Now button. Example entries for an electrician:
The headline and promise above the cards are yours to write too, for example: Panels, chargers, rewiring and generators. Permitted, inspected and priced up front.
![The services section: a What we do eyebrow, the headline Services Built to Last, four cards each with a photo, a [Service] name and a short description, and a Call Now button.](assets/img/framework-03-services.jpg)
The services section before personalization. Four cards, your photos and wording.
A headline, a description and six city names, followed by a line inviting anyone on the edge of your area to call. For a made-up Phoenix electrician: Phoenix, Mesa, Chandler, Gilbert, Tempe and Scottsdale, under a headline like Serving Phoenix and the East Valley. Name the places your vans actually go. A homeowner in a suburb is looking for their town here, not the metro name.
![The service area section: an eyebrow, [Service Area Headline], a description, six city names and the line Not sure if we cover your area? Give us a call.](assets/img/framework-08-area.jpg)
The service area section before personalization. Six cities, your headline.
Made-up example business, not a client. Example wording only; you enter your own.
Every Horizon website uses this framework. Your name, colors, photos and text go in; the structure stays. Scroll it, and pick a trade to switch.
Desktop. Scroll inside the frame.
Phone. Scroll inside the frame.
The framework exactly as it ships, with sample text and sample photos. Scroll either frame.
One short path, from the first screen to a phone call. The sections above are the places it runs through.
A homeowner searches for a panel upgrade or an EV charger. The hero names your trade and area, and Call Now is within reach.
The trust items and the certifications line cover licensing. The service cards confirm panels, chargers and rewiring, and the service area lists their town.
They tap Call Now, or Get In Touch to see your phone, email and hours.
Panel upgrades and charger installs are often planned ahead, so it helps to be live before the search begins. The clock on "live within 72 hours" starts when you finish the online form, and it depends on how quickly you provide content and approve the preview. Leave yourself some room before the date you want to be live.
The sections above show the hero, trust items, services and service area. Here is everything else, start to finish, written for Brightside Electric, a made-up Phoenix electrician that is not a client. It is example wording only. You enter your own on the online form, and you can change any of it later.
About
We are a small electrical company serving Phoenix and the East Valley. Panel upgrades, EV chargers, generators and rewiring are most of our work.
We arrive in the window we give you, we pull the permit, and we label what we install. You get a price before we start and a clean job when we leave.
Certifications and licenses: Licensed and insured in Arizona.
Badge: Est. 2011. Plus a photo of you or your crew.
Why choose us
Call-to-action band
Upfront pricing. Permits handled.
Plus a Get In Touch button and a Call Now button.
Closing section
Under the headline: your phone, email and business hours, and a Call Now button.
Yes. Our license number is in the badge near the top of this page, and we can send proof of insurance on request.
Yes, when the job needs one. We handle the permit and schedule the inspection.
Yes. We look at your panel and your garage, then quote the charger and the wiring together.
Most take a day. We will tell you what to expect, including when the power will be off, when we quote the job.
No. Estimates are free, and we tell you the price before we start.
Phoenix, Mesa, Chandler, Gilbert, Tempe and Scottsdale. If you are nearby, call and ask.
Yes. Our workmanship warranty covers what we install. Ask us for the terms when you request a quote.
Made-up example business, not a client. Example wording only; you enter your own.
It is a website that gets people to call or ask. Here is what it is not, so nothing surprises you later.
No sales call and no design meetings. You see the framework, pick a plan, and fill in one form between jobs.
See the exact structure your site will use before you pay. No card needed to look.The live framework is up now, with placeholder text in brackets where your details go. No card needed to look.
Pick a plan at secure checkout, then spend 15 to 20 minutes on the form: your license and insurance wording, four services, the cities you cover, hours, phone, email, brand color and photos of panels, chargers and finished jobs.
We personalize the framework, you approve the preview online, and your site is live within 72 hours of finishing the form.
Seven that come up for this trade. The full list is on the FAQ page.
The trust strip's four badges are short lines you write, so one can read Licensed and insured, directly under the hero. Badges are a few words each, so the number itself goes where there is room for it: the about paragraphs, an FAQ answer such as What is your license number?, and your insurance wording in a differentiator. If your state requires the number on advertising, the about section and an FAQ answer are the places for it.
Yes. The framework has one services section with four cards, and that structure stays fixed, so the simplest approach is to make one card Commercial and use its short description for tenant build-outs, lighting retrofits and service calls. The about paragraphs, a differentiator and an FAQ answer can say more. Your eyebrow line or headline can name both audiences in one line, for example: Residential and commercial electrical work across the Phoenix valley.
In text, yes. The framework does not have a brand-logo strip, and the section structure stays fixed, so name the brands where you have your own words: the EV chargers and Generators card descriptions, the about paragraphs, and FAQ answers such as Which chargers do you install? The eight recent-work photos can show the equipment itself, mounted and finished, which is what a homeowner is looking for anyway.
Yes. It is your text, so it can go wherever it helps: the eyebrow line above the headline, the headline, a trust item, a service card, your hours in the contact section, or an FAQ answer. The framework does not have a separate emergency banner, so use those spots.
The services section has four cards, so choose the four you want more of. Put the rest in a sentence under the headline, in the about paragraphs, or in an FAQ answer.
Yes. The recent work section holds eight photos, and you can swap any of them whenever you finish a better job. A before-and-after pair counts as two photos.
The service area section has a headline, a description and six city names. If you cover more ground, put the region in the headline or the description, and list the six places you go most.
$59 one-time setup, then $99/mo. for 12 mo. or $169/mo. with no commitment. No sales calls.
